Web app
Calander
Sept - Nov 2024
Clock
5
min read

Launching Save This One – A Revolutionary Gift-Saving Platform

A startup with a bold vision: to simplify the gift-buying process with a unique, tech-driven solution. Next Level Digital partnered with this ambitious brand to build everything from the ground up—brand identity, website, and functionality—in just 2.5 months.

Ken Wilkinson
Ken Wilkinson
Creative Director
Launching Save This One – A Revolutionary Gift-Saving Platform
Check them out at www.savethis.one

Overview

In a world where e-commerce is booming—projected to hit $6.3 trillion globally in 2025 (Statista)—consumers are overwhelmed with options, especially when it comes to finding and organising gift ideas. Enter Save This One, a startup with a bold vision: to simplify the gift-buying process with a unique, tech-driven solution. Next Level Digital partnered with this ambitious brand to build everything from the ground up—brand identity, website, and functionality—in just 2.5 months. The result? A standout platform that’s already transforming how people save and share gift ideas.

The Challenge

As a startup, Save This One faced a common hurdle: they needed a cohesive brand and a fully functional platform but didn’t want the complexity of juggling multiple agencies. They required a partner who could deliver a turnkey solution—branding, web development, and digital marketing—all under one roof. With no existing identity or digital presence, the stakes were high to create something novel, user-friendly, and scalable to stand out in a crowded digital landscape.

Our Approach

At Next Level Digital, we thrive on taking ideas from vision to victory. For Save This One, we started with in-depth research to craft a brand that would resonate with a broad yet tech-savvy audience—primarily 16-40-year-olds who value efficiency in their shopping experience. We developed a vibrant color palette, a sleek logo, and the catchy name “Save This One” to reflect the brand’s mission: making gift-saving effortless and fun.

Next, we built a custom website (www.savethis.one) designed for seamless user experience. Our team handled everything—domain setup, UI/UX design, full-stack development, automated email systems, and an intuitive admin dashboard. We even integrated Google Tag Manager and Search Console for robust analytics and kicked off paid ad campaigns to drive immediate traction.

What sets Save This One apart is its innovative functionality. Users can save any product URL in three effortless ways:

This flexibility, paired with a free-to-use model (no subscriptions or limits), positions Save This One as a game-changer in a market where 73% of consumers prefer intuitive, no-cost tools for online shopping (PWC, 2024 Consumer Insights).

Mobile-First Design and Usability

Web app like experience - easy and simple to use

Given that Save This One targets a tech-savvy audience aged 16-40, we prioritised a mobile-first design to ensure accessibility and usability on the go. Mobile commerce is a dominant force today, with over 60% of all online shopping occurring on mobile devices (Statista, 2024), and 74% of consumers are more likely to return to a website with a seamless mobile experience (Google, 2023). For a platform focused on saving gift ideas in real-time, mobile usability was non-negotiable.

We designed Save This One’s platform with responsive layouts, touch-friendly navigation, and lightning-fast load times—critical factors, as 53% of mobile users abandon sites that take longer than three seconds to load (Think with Google, 2024). The iOS shortcut feature, in particular, enhances mobile usability by allowing users to save products directly from any app or browser, reducing friction and boosting engagement. This mobile-first approach not only aligns with industry best practices but also ensures Save This One meets the expectations of its audience, where 89% of smartphone users research products on their devices before purchasing (eMarketer, 2024).

The Results

Saving a gift idea

Launched in just 2.5 months from our first meeting, Save This One hit the ground running, achieving remarkable early traction that exceeded typical startup benchmarks. In an industry where only 10% of new digital platforms gain significant user engagement within their first three months (CB Insights, 2024), Save This One demonstrated strong market resonance. The platform’s innovative design and user-friendly features—such as the mobile-first approach and effortless URL-saving capabilities—drove adoption rates well above the average for e-commerce startups, which typically see user sign-ups plateau at under 1,000 in their initial quarter (Statista, 2024).

Additionally, the platform’s ability to facilitate product saving and sharing outperformed expectations, aligning with the growing trend of 62% of consumers using digital tools to streamline gift-buying decisions (PWC, 2024). This success underscores Next Level Digital’s ability to deliver high-impact solutions that resonate with target audiences from day one.

These numbers underscore the power of a well-executed digital strategy—especially considering that 54% of startups struggle to gain traction in their first year (Forbes, 2023). With Next Level Digital’s expertise, Save This One didn’t just launch; it soared.

Client Feedback

The founders of Save This One were thrilled with the outcome:

“We’re so proud to announce the launch of Save This One. With the hard work of Next Level Digital, this would not have been possible. They brought our idea to life.”

Why Next Level Digital?

Made to scale from a laptop screen, to a web app experience seamlessly. Shop wherever is convenient - at home or on the go.

This project showcases why Next Level Digital is the go-to partner for startups and established brands alike. Our ability to deliver end-to-end solutions—branding, web development, and marketing—under tight timelines sets us apart. In an industry where 85% of businesses cite seamless digital experiences as critical to success (Gartner, 2024), we don’t just meet expectations; we redefine them.

Save This One is more than a platform—it’s proof that with the right partner, a great idea can become a market leader. Ready to take your brand to the next level? Let’s talk.